LICENSE Magazine:
Moda's LicenseBox to Represent Abbott & Costello
News from Licensing International Expo:
Moda’s LicenseBox to Represent Abbott & CostelloIconic comedy duo Abbott & Costello have tapped Moda’s LicenseBox subsidiary as licensing agent. “We are extremely excited to be able to work on the ever-popular comedy duo Abbott & Costello,” says Richard Zampella, chief executive officer of Moda Entertainment. "We look forward to introducing this beloved American comedy team to a whole new generation through new media." Abbott & Costello collected a variety of work in radio, film and television between 1940 and 1956. They are featured in the Baseball Hall of Fame and were inducted this February into the New Jersey Hall of Fame. In addition to the duo, LicenseBox, a wholly owned subsidiary of MODA Entertainment, also represents such Hollywood greats as Duke Ellington, Greta Garbo, George Raft, Loretta Young, Eartha Kitt and many others.
Monday, March 30, 2009
Sunday, March 29, 2009
Moda Entertainment Launches Official Website For Film Legend Loretta Young
MODA Entertainment’s public relations and marketing division, PublicityBox is proud to announce the launching of the new website for Academy Award winning classic film actress Loretta Young.
The newly launched Loretta Young website (lorettayoung.com) entitled Loretta Young: A Glamorous Lifestyle, features information on the beautiful and talented leading lady and her lifestyle. The site is launched to coincide with LicenseBox’s (MODA Entertainment’s licensing division) efforts representing and marketing the name and likeness of Loretta Young for merchandising and licensing worldwide, in all categories and media.
The Loretta Young website is a repository for multimedia, movie trailers, video, biographical data, trivia, photo gallery, quotes, and filmography, Official merchandise featuring the screen legend is available in the store section of the site.
Aside from Young’s illustrious acting career, off-screen her name and image are synonymous with luxury, elegance, style, beauty and sophistication. Loretta Young was a quiet humanitarian with deep moral convictions; she served as an eloquent volunteer for many philanthropic causes in her later years. Young was blessed with both stunning physical beauty and inner strength; she enjoyed an enviable career as one of the worlds most beloved and emulated movie stars of all time. Throughout her life, the public always viewed her as living a glamorous lifestyle.
ABOUT LORETTA YOUNG:Few celebrities have enjoyed the professional longevity of Hollywood actress Loretta Young, whose remarkable career stretched over seven decades. She attained star status as a romantic leading lady during Hollywood's Golden Age in such classics as “Along Came Jones,” “The Bishops Wife” and her Academy Award winning performance in “The Farmers Daughter.” Loretta Young moved into television as the host of her own dramatic series. The “Loretta Young Show” ran from 1953 through 1961. The Loretta Young Show won various industry awards, including three Emmys for Young as Best Actress.
ABOUT PUBLICITYBOX: PublictyBox a subsidiary of MODA Entertainment, Inc. is a results orientated PR & marketing firm focusing on publicity and positioning for its clients to maximize image development, media placements and presence on the world wide web. PublicityBox focuses on Classic Hollywood legends, events, and films.
ABOUT LICENSEBOX: LICENSBOX a subsidiary of MODA Entertainment, Inc. is a broad-based merchandising and licensing company, which has a particularly strong presence in the Classic Hollywood and Golden Age of Hollywood sectors of the entertainment market. Key clients in this category include Abbott & Costello, Duke Ellington, Greta Garbo, Edward G. Robinson, Marlene Dietrich, Ida Lupino, George Raft, Loretta Young, amongst others.
ABOUT MODA ENTERTAINMENT: MODA Entertainment, Inc., headquartered in New York City, is a full service multi-media entertainment company involved in development, production, packaging, marketing, distributing, licensing in all on and offline media. Since its inception in 1997, MODA Entertainment has maintained the unique and singular vision to keep the legacy of Classic Hollywood alive and flourishing. MODA Entertainment’s fully owned subsidiaries include MODA Productions, MODA Publishing, LICENSEBOX, PUBLICITYBOX and ICONS.
The newly launched Loretta Young website (lorettayoung.com) entitled Loretta Young: A Glamorous Lifestyle, features information on the beautiful and talented leading lady and her lifestyle. The site is launched to coincide with LicenseBox’s (MODA Entertainment’s licensing division) efforts representing and marketing the name and likeness of Loretta Young for merchandising and licensing worldwide, in all categories and media.
The Loretta Young website is a repository for multimedia, movie trailers, video, biographical data, trivia, photo gallery, quotes, and filmography, Official merchandise featuring the screen legend is available in the store section of the site.
Aside from Young’s illustrious acting career, off-screen her name and image are synonymous with luxury, elegance, style, beauty and sophistication. Loretta Young was a quiet humanitarian with deep moral convictions; she served as an eloquent volunteer for many philanthropic causes in her later years. Young was blessed with both stunning physical beauty and inner strength; she enjoyed an enviable career as one of the worlds most beloved and emulated movie stars of all time. Throughout her life, the public always viewed her as living a glamorous lifestyle.
ABOUT LORETTA YOUNG:Few celebrities have enjoyed the professional longevity of Hollywood actress Loretta Young, whose remarkable career stretched over seven decades. She attained star status as a romantic leading lady during Hollywood's Golden Age in such classics as “Along Came Jones,” “The Bishops Wife” and her Academy Award winning performance in “The Farmers Daughter.” Loretta Young moved into television as the host of her own dramatic series. The “Loretta Young Show” ran from 1953 through 1961. The Loretta Young Show won various industry awards, including three Emmys for Young as Best Actress.
ABOUT PUBLICITYBOX: PublictyBox a subsidiary of MODA Entertainment, Inc. is a results orientated PR & marketing firm focusing on publicity and positioning for its clients to maximize image development, media placements and presence on the world wide web. PublicityBox focuses on Classic Hollywood legends, events, and films.
ABOUT LICENSEBOX: LICENSBOX a subsidiary of MODA Entertainment, Inc. is a broad-based merchandising and licensing company, which has a particularly strong presence in the Classic Hollywood and Golden Age of Hollywood sectors of the entertainment market. Key clients in this category include Abbott & Costello, Duke Ellington, Greta Garbo, Edward G. Robinson, Marlene Dietrich, Ida Lupino, George Raft, Loretta Young, amongst others.
ABOUT MODA ENTERTAINMENT: MODA Entertainment, Inc., headquartered in New York City, is a full service multi-media entertainment company involved in development, production, packaging, marketing, distributing, licensing in all on and offline media. Since its inception in 1997, MODA Entertainment has maintained the unique and singular vision to keep the legacy of Classic Hollywood alive and flourishing. MODA Entertainment’s fully owned subsidiaries include MODA Productions, MODA Publishing, LICENSEBOX, PUBLICITYBOX and ICONS.
Thursday, March 26, 2009
MODA Entertainment Signs Agreement With Abbott & Costello – Famous Comedy Team
LicenseBox, a wholly owned subsidiary of Moda Entertainment, Inc. announced today that it has entered into an agreement to represent the worldwide licensing rights for the world famous and legendary comedy team, Abbott & Costello.Abbott & Costello’s work in radio, film and television made them the most popular comedy team during the 1940s. They made 36 films together between 1940 and 1956. Abbott and Costello were among the most popular and highest-paid entertainers in the world during World War II. Other film successes included Hold That Ghost, Who Done It?, Pardon My Sarong, The Time of Their Lives, Buck Privates Come Home, Abbott and Costello Meet Frankenstein, and Abbott and Costello Meet the Invisible Man.
"We are extremely excited to be able to work on the ever popular comedy team, Abbott & Costello,” stated Richard Zampella, CEO of Moda Entertainment. "We look forward to introducing this beloved American comedy team to a whole new generation through new media and licensing opportunities."
Abbott and Costello first achieved national recognition when they performed their classic routines on their own radio program from 1941 to 1949. Their most popular routine “Who’s on First?” remains as well known today as the first time it was performed. The team is featured in the Baseball Hall of Fame. Abbott & Costello were one of the few teams to popularize a variety of different mediums in show business... in the 22 years of their partnership they went from burlesque to radio to films to performing on live stage. Lou Costello's famous high-pitched squeal "I'm a b-a-a-a-d Boy!" turned the phrase into what Liberty magazine called "a veritable laugh-cry of the nation that would be easily identified by millions." In 1942, Abbott and Costello were the top box office draw. They would remain a top ten box office attraction until 1952. In 1951, they moved to television as rotating hosts of The Colgate Comedy Hour. Each show was a live hour of vaudeville in front of a theater audience. Beginning in 1952, a filmed half-hour series, The Abbott and Costello Show, appeared in syndication on local stations across the county.
Abbot and Costello have been named "Legendary Performers" by the Smithsonian Institution and are part of their permanent collection. The comedy duo have also been recently inducted into the New Jersey Hall of fame on Feb 2, 2009 along with Bon Jovi, Jerry Lewis, Phil Rizzuto and basketball great Shaquille O'Neal.
About LICENSEBOX:LICENSBOX a subsidiary of MODA Entertainment, Inc. is a broad-based merchandising and licensing company, which has a particularly strong presence in the Classic Hollywood and Golden Age of Hollywood sectors of the entertainment market. Key clients in this category include Duke Ellington, Greta Garbo, Edward G. Robinson, Marlene Dietrich, William Holden, Ida Lupino, George Raft, Loretta Young, Eartha Kitt, amongst others.
About MODA Entertainment:MODA Entertainment, Inc., headquartered in New York City, is a full service multi-media entertainment company involved in development, production, packaging, marketing, distributing, licensing in all on and offline media. MODA Entertainment’s fully owned subsidiaries include MODA Productions, MODA Publishing, LICENSEBOX, PUBLICITYBOX and ICONS.
Friday, March 13, 2009
Thursday, March 12, 2009
MODA Entertainment Signs New Client Iconic Performer Eartha Kitt
Licensebox, a wholly owned subsidiary of Moda Entertainment has signed an agreement to represent the name and likeness of Eartha Kitt for merchandising and licensing worldwide.
The Estate of Eartha Kitt has entered into an agreement with Licensebox, a wholly owned subsidiary of Moda Entertainment for merchandising and licensing the name and likeness of the legendary icon in all categories worldwide, it was announced today by Kitt Shapiro, daughter of the late performer and Richard Zampella, CEO, of Moda Entertainment.Said Shapiro, “I know that my mother would be pleased that her likeness and legacy will remain in the eyes and heart of her fans worldwide. By entering into this agreement with Moda, I am confident that her image will be protected and positioned with dignity and respect.” "We are thrilled to have been granted representation of a special and unique lady – Eartha Kitt, who continues to delight a new generation of fans with her music" said Richard Zampella, CEO, MODA Entertainment. "We look forward to further developing what is already a strong name."
Eartha Kitt, one of the world’s most distinctive performers, purred and pounced her way into the hearts of millions to become an international symbol of elegance and sensuality. She is only one of a handful of performers ever honored with three nominations and two Emmy awards, three Tony nominations and two Grammy nominations in a career that spanned six decades. Orson Welles’s called her “the most exciting woman in the world” after he cast her in his production of Faust. Her unique style and feline qualities made her synonymous with her role as ‘Catwoman’ in the 1960’s television series, Batman, and her version of the Christmas classic ‘Santa Baby’ can be heard around the world during the holiday season.Ms. Kitt’s honesty and independence came to the forefront in 1968 when she spoke out against the Vietnam war at a White House luncheon with Lady Bird Johnson. Her unapologetic anti-war opinions found Ms. Kitt criticized in certain quarters and embraced in others. Never sentimental, Ms. Kitt continually said that she shared her opinion because she was asked and would do so again regardless of the consequences.
In 1978, Miss Kitt returned to Broadway and received her second Tony nomination for her electrifying performance in Timbuktu. In 2000, she mesmerized audiences again and received her third Tony nomination for her incendiary performance in The Wild Party.
She continued to perform until shortly before her death in 2008, mesmerizing audiences of all ages with her many symphony concerts and recordings. Young people came to know her for her role in the Disney film ‘Holes’ and she won Emmy Awards in 2007 and 2008 (Outstanding Performer in an Animated Program) as the deliciously evil sorceress Yzma on ABC’s Emperor’s New School. Fans first met Yzma in the 2001 movie Emperor’s New Groove (the forerunner to the series) and heard her on the soundtrack that she recorded with Sting. Also in 2008, Miss Kitt released a DVD of her thrilling performance at Great Britain’s Cheltenham Jazz Festival. Her final interview History Makers Presents: An Evening with Eartha Kitt was conducted by journalist Gwen Ifill in September and has aired on PBS stations nationwide in 2009.
The legendary performer died Christmas Day, 2008.
ABOUT LICENSEBOX: LICENSBOX a subsidiary of MODA Entertainment, Inc. is a broad-based merchandising and licensing company, which has a particularly strong presence in the Classic Hollywood and Golden Age of Hollywood sectors of the entertainment market. Key clients in this category include Duke Ellington, Greta Garbo, Edward G. Robinson, Marlene Dietrich, William Holden, Ida Lupino, George Raft, Loretta Young, Dexter Gordon, amongst others.
ABOUT MODA ENTERTAINMENT: MODA Entertainment, Inc., headquartered in New York City, is a full service multi-media entertainment company involved in development, production, packaging, marketing, distributing, licensing in all on and offline media. MODA Entertainment’s fully owned subsidiaries include MODA Productions, MODA Publishing, LICENSEBOX, PUBLICITYBOX and ICONS.
The Estate of Eartha Kitt has entered into an agreement with Licensebox, a wholly owned subsidiary of Moda Entertainment for merchandising and licensing the name and likeness of the legendary icon in all categories worldwide, it was announced today by Kitt Shapiro, daughter of the late performer and Richard Zampella, CEO, of Moda Entertainment.Said Shapiro, “I know that my mother would be pleased that her likeness and legacy will remain in the eyes and heart of her fans worldwide. By entering into this agreement with Moda, I am confident that her image will be protected and positioned with dignity and respect.” "We are thrilled to have been granted representation of a special and unique lady – Eartha Kitt, who continues to delight a new generation of fans with her music" said Richard Zampella, CEO, MODA Entertainment. "We look forward to further developing what is already a strong name."
Eartha Kitt, one of the world’s most distinctive performers, purred and pounced her way into the hearts of millions to become an international symbol of elegance and sensuality. She is only one of a handful of performers ever honored with three nominations and two Emmy awards, three Tony nominations and two Grammy nominations in a career that spanned six decades. Orson Welles’s called her “the most exciting woman in the world” after he cast her in his production of Faust. Her unique style and feline qualities made her synonymous with her role as ‘Catwoman’ in the 1960’s television series, Batman, and her version of the Christmas classic ‘Santa Baby’ can be heard around the world during the holiday season.Ms. Kitt’s honesty and independence came to the forefront in 1968 when she spoke out against the Vietnam war at a White House luncheon with Lady Bird Johnson. Her unapologetic anti-war opinions found Ms. Kitt criticized in certain quarters and embraced in others. Never sentimental, Ms. Kitt continually said that she shared her opinion because she was asked and would do so again regardless of the consequences.
In 1978, Miss Kitt returned to Broadway and received her second Tony nomination for her electrifying performance in Timbuktu. In 2000, she mesmerized audiences again and received her third Tony nomination for her incendiary performance in The Wild Party.
She continued to perform until shortly before her death in 2008, mesmerizing audiences of all ages with her many symphony concerts and recordings. Young people came to know her for her role in the Disney film ‘Holes’ and she won Emmy Awards in 2007 and 2008 (Outstanding Performer in an Animated Program) as the deliciously evil sorceress Yzma on ABC’s Emperor’s New School. Fans first met Yzma in the 2001 movie Emperor’s New Groove (the forerunner to the series) and heard her on the soundtrack that she recorded with Sting. Also in 2008, Miss Kitt released a DVD of her thrilling performance at Great Britain’s Cheltenham Jazz Festival. Her final interview History Makers Presents: An Evening with Eartha Kitt was conducted by journalist Gwen Ifill in September and has aired on PBS stations nationwide in 2009.
The legendary performer died Christmas Day, 2008.
ABOUT LICENSEBOX: LICENSBOX a subsidiary of MODA Entertainment, Inc. is a broad-based merchandising and licensing company, which has a particularly strong presence in the Classic Hollywood and Golden Age of Hollywood sectors of the entertainment market. Key clients in this category include Duke Ellington, Greta Garbo, Edward G. Robinson, Marlene Dietrich, William Holden, Ida Lupino, George Raft, Loretta Young, Dexter Gordon, amongst others.
ABOUT MODA ENTERTAINMENT: MODA Entertainment, Inc., headquartered in New York City, is a full service multi-media entertainment company involved in development, production, packaging, marketing, distributing, licensing in all on and offline media. MODA Entertainment’s fully owned subsidiaries include MODA Productions, MODA Publishing, LICENSEBOX, PUBLICITYBOX and ICONS.
Saturday, March 7, 2009
DESIGN TAXI: Moda Entertainment Licenses Paper Studio Press For Greta Garbo
DESIGN TAXI:
Moda Entertainment Licenses Paper Studio Press For Greta Garbo
http://www.bloomberg.com/apps/news?pid=newsarchive&sid=au5vWpi71EQU
http://www.businesswire.com/news/home/20040628005003/en/News-Alert-MODA-Entertainment-Celebrates-PRIDE-YANKEES#.UtQh1yIo7IU
http://www.businesswire.com/news/home/20040301005073/en/MODA-Entertainment-Paramount-Pictures-Celebrate-50th-Anniversary#.UtQh9CIo7IU
http://www.prweb.com/releases/2009/05/prweb2382044.htm
http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=52088048
http://edwardkennedydukeellington.blogspot.com/
http://www.prlog.org/10220180-moda-entertainment-announces-mayor-bloomberg-to-declare-april-29th-duke-ellington-day-in-nyc.html
http://www.newswiretoday.com/news/50396/
Moda Entertainment Licenses Paper Studio Press For Greta Garbo
http://www.bloomberg.com/apps/news?pid=newsarchive&sid=au5vWpi71EQU
http://www.businesswire.com/news/home/20040628005003/en/News-Alert-MODA-Entertainment-Celebrates-PRIDE-YANKEES#.UtQh1yIo7IU
http://www.businesswire.com/news/home/20040301005073/en/MODA-Entertainment-Paramount-Pictures-Celebrate-50th-Anniversary#.UtQh9CIo7IU
http://www.prweb.com/releases/2009/05/prweb2382044.htm
http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=52088048
http://edwardkennedydukeellington.blogspot.com/
http://www.prlog.org/10220180-moda-entertainment-announces-mayor-bloomberg-to-declare-april-29th-duke-ellington-day-in-nyc.html
http://www.newswiretoday.com/news/50396/
Thursday, March 5, 2009
MODA Entertainment Announces Licensing Deal With Paper Studio Press For Client Greta Garbo
MODA Entertainment announced that its licensing arm, LicenseBox, a wholly owned subsidiary of MODA Entertainment, Inc., has signed a licensing deal with Paper Studio Press for Screen Legend Greta Garbo. LicenseBox completed the licensing deal on behalf of its client; Greta Garbo, with Paper House Press for a paper doll tribute to Classic Hollywood Icon Greta Garbo. It is scheduled to be published in Fall 2009 to be sold in specialty stores and catalogues.
“Paper Studio Press is delighted to be working with MODA Entertainment and Licensebox in creating a paper doll tribute to the glorious silver screen legend, Greta Garbo. MODA's enthusiasm and support has enriched our creative process and we look forward to presenting the finished paper doll book by the talented fashion illustrator, Norma Lu Meehan, later this year.” said, Jenny Taliadoros, owner of Paper Studio Press.
Greta Garbo, arguably the most beautiful woman to ever appear on the silver screen will become a paper doll book created by one of the outstanding artists of today, Norma Lu Meehan. Norma Lu's exquisitely detailed work has been the basis of several museum paper doll books and make the artist extremely well qualified to render Garbo’s costumes accurately and with true fashion flair. Famed Hollywood designer, Adrian, created Garbo’s film wardrobes in such famous films as Camille, Anna Karenina, Grand Hotel, Mata Hari and Ninotcha.
Garbo came from Sweden when movies were still silent and her incredible beauty and dramatic emoting made her a sensation. When she made Anna Christie the advertising campaign proclaimed “Garbo Talks” and she conquered talkies. The star famously shunned publicity with her famous tagline, “I vant to be alone,” and after her retirement from the movies in 1941, she spent the rest of her long life dodging the press.
Norma Lu’s Greta Garbo paper doll book will celebrate the great beauty and the glorious fashion image the legendary star created on the screen.
“We are so pleased with the work of Paper Studio Press which compliments and adds to the current Greta Garbo brand and program.” said Richard Zampella, CEO of MODA Entertainment, Inc.
ABOUT PAPER STUDIO PRESS:Paper Studio Press celebrates the style and glamour of paper dolls at the peak of their popularity during Hollywood's Golden Era through gorgeous reproductions of highly collectible vintage paper doll books, as well as new titles designed to fit in with the paper dolls of yesterday. Owner, Jenny Taliadoros, works with a team of top-notch illustrators and graphic designers to create an ever growing selection of paper doll books featuring movie stars, fashions through the years and nostalgic characters.
ABOUT LICENSEBOX: LICENSBOX a subsidiary of MODA Entertainment, Inc. is a broad-based merchandising and licensing company, which has a particularly strong presence in the Classic Hollywood and Golden Age of Hollywood sectors of the entertainment market. Key clients in this category include Duke Ellington, Greta Garbo, Edward G. Robinson, Marlene Dietrich, William Holden, Ida Lupino, George Raft, Loretta Young, Eartha Kitt amongst others.
ABOUT MODA ENTERTAINMENT: MODA Entertainment, Inc., headquartered in New York City, is a full service multi-media entertainment company involved in development, production, packaging, marketing, distributing, licensing in all on and offline media. MODA Entertainment’s fully owned subsidiaries include MODA Productions, MODA Publishing, LICENSEBOX, PUBLICITYBOX and ICONS.
Tuesday, March 3, 2009
MODA Entertainment Signs The “Loretta Young Show” To Existing Merchandisng & Licensing Representation Agreement
MODA Entertainment signs agreement to represent the 1950s "Loretta Young Show" for distribution in new media worldwide. MODA Entertainment has signed an agreement with the Estate of Loretta Young to represent the 1950s television series the “Loretta Young Show” for distribution through the internet. This agreement is an addition to MODA Entertainment’s existing agreement with the estate, representing the exclusive worldwide merchandising and licensing rights of the legendary film actress, Loretta Young in all categories, through its licensing division, LicenseBox.
Few celebrities have enjoyed the professional longevity of Hollywood actress Loretta Young, whose remarkable career stretched over seven decades. She began as a child extra during the Silent Era of motion pictures and attained star status as a romantic leading lady during Hollywood's Golden Age in such classics as “Along Came Jones,” “The Bishops Wife” and her Academy Award winning performance in “The Farmers Daughter.” A&E's biography summed up Miss Young as "a symbol of beauty, serenity, and grace.” Loretta Young moved into television as the host of her own dramatic series. The “Loretta Young Show” ran from 1953 through 1961. It is a drama anthology series hosted by Loretta Young. In addition to hosting the series, she played the lead in various episodes. The Loretta Young Show won various industry awards, including three Emmys for Young as Best Actress. It also was honored by numerous educational, religious, and civic groups. The series and its star were praised by these groups for promoting family- and community-based ideals in a rapidly changing postwar America.
Christopher Lewis, son of the late actress and representative of the family estate, says “his mother would have been proud of bringing her classic series to New Media. It was her idea to bring one positive idea into American households each week with the “Loretta Young Show,” now almost 60 years later those ideas can be shared by a whole new generation.”
"We are thrilled to have been granted the representation of this unique Classic Hollywood Icon and this historical television program.” said Richard Zampella, CEO of MODA Entertainment. MODA Entertainment is a unique New York based entertainment company specializing in promoting Classic Hollywood celebrity and entertainment properties. The company's mission is to successfully market clients as powerful commercial and cultural brands.
ABOUT LICENSEBOX: LICENSBOX a subsidiary of MODA Entertainment, Inc. is a broad-based merchandising and licensing company, which has a particularly strong presence in the Classic Hollywood and Golden Age of Hollywood sectors of the entertainment market. Key clients in this category include Duke Ellington, Greta Garbo, Edward G. Robinson, Marlene Dietrich, Ida Lupino, George Raft, Loretta Young, amongst others.
ABOUT MODA ENTERTAINMENT: MODA Entertainment, Inc., headquartered in New York City, is a full service multi-media entertainment company involved in development, production, packaging, marketing, distributing, licensing in all on and offline media. MODA Entertainment’s fully owned subsidiaries include MODA Productions, MODA Publishing, LICENSEBOX, PUBLICITYBOX and ICONS.
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